😎 Insider hiring tips from big-time sales recruiter, "spam likely" discussion, what hiring managers are really looking for

In partnership with

Don’t get SaaD. Get Rippling.

Remember when software made business simpler?

Today, the average company runs 100+ apps—each with its own logins, data, and headaches. HR can’t find employee info. IT fights security blind spots. Finance reconciles numbers instead of planning growth.

Our State of Software Sprawl report reveals the true cost of “Software as a Disservice” (SaaD)—and how much time, money, and sanity it’s draining from your teams.

Read the full report and see how your company stacks up→

The future of work is unified. Don’t get SaaD. Get Rippling.

Stop SaaD in its tracks

SELLER’S SECRETS

Who is Alec Minkoff, and what is he up to?

Alec Minkoff is an Austin‑based sales recruiter and marketer who helps scale a door‑to‑door sales team by bringing in and vetting top 1% reps, landing 150+ hires per quarter.

Check out Alec’s full interview on Youtube, Spotify, or Apple Podcasts.

Alec’s come up (in 10 bullet points)

• Started with videography agency when short‑form content boomed

• Built studio/funnels for an info product in the mortgage lending space

• Transitioned from info to a more “traditional business” model

• Met a door‑to‑door/solar company owner in a mastermind (‘21‑’22)

• Took on recruiting for the firm (built ads, appointment setting, sales scripts)

• Created vetting process so only ~5% of applicants move forward

• Slowly ramped up to now hiring over quality 150 reps/quarter

• Shifted into an integrator role (marketing + ops + recruiting) vs. just sales

• Now exploring BRRRR real‑estate investing alongside recruiting efforts

• Focused on culture: “top 1% team” and fast‑firing bad culture fits

Alec’s hiring alpha and best practices

Treat your opportunity like a business, not a job

Reps in Alec’s org aren’t just knocking doors, they’re using their income to invest, learn operations, even grow their own recruiting systems. Your sales role is your first business. Want leverage? Know your numbers. Record your calls. Learn how the team works, not just the script.

Between building a recruiting downline or stacking income for future real estate plays, sales can be a great launchpad if you treat it like one.

Sales performance = marketing. Document it.

Alec personally gets a rev share based on how his recruits perform. That means every rep’s success creates more opportunity. If you’re a rep and want to recruit (or even just grow your reputation), show your receipts. Pay stubs, day-in-the-life, culture content.

The easiest way to win in recruiting is to stop “pitching” and just live it. Reps who document wins with authenticity attract others like them. Make your story part of the pitch.

Cast a wide net, but be extremely selective with hiring.

Alec emphasises that in recruiting for a high‑ticket door‑to‑door business, letting “anyone who applies” in is destructive. He built a marketing funnel that openly states the pay‑potential to attract many applicants, then applies a strict vetting process.

“We accept maybe ~5% of applicants.”

He leads early with questions regarding culture‑fit, prior adversity and personal vision. This produces a higher quality team and protects culture rather than chasing headcount.

4 things to steal, 4 tips to implement

#1: If the culture sucks, find a better one

• A toxic sales team drags down even great performers

• Watch how leadership handles low-performers or bad fits

• If top earners are toxic, that’s a ceiling, not a launchpad

• You’re not just selling, you’re building your habits for life

#2: Document your work to realize more upside

• Post real pay-stub screenshots with clear disclaimers (not typical results, etc.)

• Share day-in-the-life clips of you working, not just the outcomes

• Talk about how you got results, not just that you did

• This will build trust and open up recruiting, leadership, or referral opportunities

#3: Be the guy leadership wants to build around

• Go above your role to find and fix bottlenecks

• Suggest improvements to the script, CRM, or team process

• Help onboard or support new reps, even informally if needed

• Prove you can lead before being asked to

#4: Don’t blow your bag. Build a base for investing.

• Pick a dollar amount each month to auto-save (start small)

• Set a 6-month goal: cash for one property, business, or new vehicle

• Learn from mentors in sales and money, prioritize both

• Use wins from sales to buy yourself leverage and freedom

Connect with Alec

• Apply to sell for Alec: https://lesson.royaltyrenewables.com/learn2-

• Instagram: https://www.instagram.com/royalty_renewables/

• Hear from Alec’s sales reps: https://www.youtube.com/channel/UCQ-6CwS9KPWk2-AmtlH9I7w